SHEET: THE UO ZINE: ELLIE ROUSSEAU

July 22, 2014

Featuring in our fourth edition of Sheet: The UO Zine, we have a menswear fashion fix from up and coming designer (and member of the UO Manchester family) Ellie Rousseau.

SHEET: ELLIE ROUSSEAU

To delve a little deeper into her menswear designs, we asked Ellie to give us the 411 on her graduate collection. She shares her vision of athletic aesthetics within fashion; the fresh juxtaposition of knitwear paired with premium sportswear.

SHEET: ELLIE ROUSSEAU

I’m quite a conceptual designer; I get a bit carried away with creating an identity and narrative behind the aesthetic. The research stage is where I explore my thought pool and pick out which themes to focus on.

This mood board is a summary of the concepts behind my graduate collection where I addressed the strengths and sensitivities found in the males youths on the street. The ideologies of unity within gangs, street sports, dogs and the different levels of aggression/sensitiveness evolved into traditional street wear silhouettes.

SHEET: ELLIE ROUSSEAU

The pastel fluff represents the softer side within the male youths on the street that give out the tough act. I like to use unusual and enticing combinations of materials to highlight humour within fashion.

SHEET: ELLIE ROUSSEAU

The use of the pentagram symbol derived from the ideology of good vs. bad within gang culture; a sense of belonging within a unit. I incorporated the symbol into my designs as an embroidered motif on several pieces.

SHEET: ELLIE ROUSSEAU

The pentagram developed into a patchwork seam construction technique within my garments. All garment types are originally taken from street sport kits such as basketball shorts, jerseys, sweatpants etc.

SHEET: ELLIE ROUSSEAU

I collaborated with photographer Bethany Partington to shoot an editorial of my grad collection where we took to the streets of Salford and found a council estate to reinforce the concepts.

SHEET: ELLIE ROUSSEAU

I added graphic visuals into knitwear using the Intarsia technique to apply an abstract Boston terrier face onto a knitted baggy sweater. The dog enforces the juxtaposing concept of both being aggressive, yet soft and cute.

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