SHEET: THE UO ZINE: ELLIE ROUSSEAUJuly 22, 2014
Featuring in our fourth edition of Sheet: The UO Zine, we have a menswear fashion fix from up and coming designer (and member of the UO Manchester family) Ellie Rousseau.
To delve a little deeper into her menswear designs, we asked Ellie to give us the 411 on her graduate collection. She shares her vision of athletic aesthetics within fashion; the fresh juxtaposition of knitwear paired with premium sportswear.
I’m quite a conceptual designer; I get a bit carried away with creating an identity and narrative behind the aesthetic. The research stage is where I explore my thought pool and pick out which themes to focus on.
This mood board is a summary of the concepts behind my graduate collection where I addressed the strengths and sensitivities found in the males youths on the street. The ideologies of unity within gangs, street sports, dogs and the different levels of aggression/sensitiveness evolved into traditional street wear silhouettes.
The pastel fluff represents the softer side within the male youths on the street that give out the tough act. I like to use unusual and enticing combinations of materials to highlight humour within fashion.
The use of the pentagram symbol derived from the ideology of good vs. bad within gang culture; a sense of belonging within a unit. I incorporated the symbol into my designs as an embroidered motif on several pieces.
The pentagram developed into a patchwork seam construction technique within my garments. All garment types are originally taken from street sport kits such as basketball shorts, jerseys, sweatpants etc.
I collaborated with photographer Bethany Partington to shoot an editorial of my grad collection where we took to the streets of Salford and found a council estate to reinforce the concepts.
I added graphic visuals into knitwear using the Intarsia technique to apply an abstract Boston terrier face onto a knitted baggy sweater. The dog enforces the juxtaposing concept of both being aggressive, yet soft and cute.
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