July 20, 2012

Here at Urban Outfitters, we’re nice. Like, super nice. So nice in fact, that our first thought when perusing our hot new AW12 Boutique collection was, “We MUST share this with our hip and worthy customers.” So, ta-dah! We made it happen with a killer preview shoot bursting to the seams with products and styles to covet until the Christmas lights go up.

Judging by the Catwalks, there’s a definite focus on the unusual and the eclectic for AW12. And if anyone can come up with the goods in that department, it will be us. Expect beautifully tailored coats in sublime colours, quirky patterned trousers, autumnal block colours and edgy leather. The lines between the masculine and feminine become subtly blurred, making AW12 daring as well as stylish.

For the boys, we have army surplus aplenty, teamed with warm terracotta chinos and flashes of print on shirts and jumpers. Casually tailored trousers flirt with buttoned up collars and turtlenecks, for a look that screams almost too cool to care, but still with attention to detail. And the girls? The show-stoppingpurity trend is channeled to perfection with lust-worthy full length coats in neon orange, yellow and pastel blue, and slick tailored dresses and skirts. The Mannish trend is captured by peg-leg trousers, clean cut lines and chunky creepers fit for a king.

With all this splendor in store, we’ve given up on praying for summer to arrive. Roll on the wind, rain and snow!